Standard & Custom Video Releases

Learn about our standard video release process and how custom video releases work.

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Our standard video release

When respondents submit video & audio recordings through Vocal Video Collectors, you automatically have permission to use, modify, and reproduce their recordings through our terms of use. It’s no different than when someone uploads user generated content to a social media site: the uploaded content is governed by the site’s terms of use.

We make it easy for respondents to understand the terms by summarizing them in plain english within your collectors. Respondents who are curious simply click the “have questions?” link on the welcome screen. We also embed the full terms of use and privacy policy for those who want to read the details. As these documents go, ours are very transparent and readable, which puts respondents at ease.

If respondents have questions about exactly how their recordings may be used, they can simply click the “Have questions?” link in your collectors and see plain-English explanations.
If respondents have questions about exactly how their recordings may be used, they can simply click the “Have questions?” link in your collectors and see plain-English explanations.

The consent that respondents give to use their recordings is revocable – they can email legal@vocalvideo.com to request that their recordings not be used in the future. Making the consent revocable is required by GDPR and other laws, and it’s also the right thing to do. In practice, this almost never happens.

Vocal Video Collector FAQ
Plain-english explanations of how recordings will be used are easy to find. (note: this screenshot mentions responses may be used by Vocal Video since it's our own video collector – your collectors will show your company name here.)

While our standard process suffices for the vast majority of Vocal Video customers, some organizations need respondents to consent to their own custom video release language. We now support this – read on to learn how it works.

Custom Video Releases

Vocal Video Professional and Enterprise customers can upload custom, company-specific video release language and require that their respondents explicitly consent to this language when submitting their recordings.

When this feature is enabled, we keep track of whether each respondent agreed, as well as the exact language each respondent agreed to.

Creating Custom Video Releases

To create a custom video release, go to Settings -> Custom Video Releases. Click the button to create a new release and paste in your release language. Our WYSIWYG editor lets you apply simple formatting like bold text, italics, lists, and link to any external documents you might need to reference. Once it looks good, save it and it’ll automatically be applied to all of your video collectors.

If you need to change your custom release language after it’s been in use for a while, you can create a new custom release and mark it as Active. This lets us keep track of which release version each of your respondents agreed to. You can have one active video release at any given time.

Previewing the Respondent Experience

To see what your respondents will see, open up the collector builder for one of your collectors and click Attribution Page in the checklist. You’ll see the toggle that respondents are asked to click to signify agreement, and you can view the release exactly how it will appear to respondents.

Custom Video Release Page
Easily see what your respondents will see in the Collector Builder

If you want to disable the custom video release on a particular video collector, do that here.

Easily see who agreed

We make it easy to see agreement status on individual responses and on your edited videos, even when they include multiple respondents.

Responses: On the overview page, we place a green checkmark next to respondents that agreed to a custom video release:

Video release agreement checkmark on responses

On the respondent details page, we also link to the specific release the respondent agreed to. Release agreement status is also included in CSV downloads of responses.

Video release agreement checkmark on response details

Videos: your draft and published videos will have clips from one or more respondents. Some of these respondents might have been asked to agree to a custom video release, while others were not. We put a green checkmark next to a video when all respondents in the video who were asked to agree to a custom video release did so:

Video release agreement checkmark on videos

When you open up a video, you can see release agreement details for each respondent in the About This Video popup, and also in the pop-out sidebar for each scene.

Video scene details
The video scene sidebar shows respondent details, including video release agreement.
Video release details
Release agreement details in the About This Video popup

Zapier Integration

If you’re using our Zapier integration to sync data out of Vocal Video or automatically trigger follow-up actions, you can access whether each respondent agreed to your custom release language.

Have questions?

If you have further questions about how custom video releases work, or whether they’re the right choice for your organization, let us know.

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