Speakers: Lucy Zeiger, Senior Brand Leader, Todem
Lucy Zeiger: Hey, I'm Lucy. I'm a Senior Brand Leader at Todem. Part creative. Part strategist. You can think of me as your Brand Sherpa - keeping your brand in line. As an added benefit, I've worked at full service agencies but also client side. So chances are, I've been in your shoes.
What is your favorite type of project to work on?
Lucy Zeiger: One of my favorite projects to work on is usually one that has an open ended problem. I'm relentless at finding a creative solution and I will not stop until I find the best one.
What keeps you inspired?
Lucy Zeiger: I work with a variety of industries. So I'm certainly learning something every day and no two days are alike.
Describe a consulting session with you in 3 words.
Lucy Zeiger: If I had to describe a consulting session with me in three words, I would say honest, maybe too honest sometimes, collaborative and encouraging.
