The Power of Video Testimonials

September 08, 2020

Vocal Video customers discuss the importance of video testimonials to their businesses.

Video Transcript

Speakers: Chris Dyer, Head of Sales, Deepgram. Alexri Patel , Customer Programs Manager, Advocacy, Wrike. Martha Stoumen, Owner, Martha Stoumen Wines. Sarah Wong, Customer Success Fellow, Fellow. Anh Nguyen, Principal + Founder, Spark Event Management. Will Curran, Chief Event Einstein, Endless Events

Anh Nguyen: In today's overcrowded marketplace, where people are being bombarded with marketing messages, it's really hard to cut through the noise and build trust.

Martha Stoumen: No one wants to hear directly from the winery itself that their product is great. It's not a believable story.

Will Curran: So video testimonials allow us to be able to share those stories from our our content and then spread it even further.

Alexri Patel : You really can't beat authenticity when you're trying to capture the voice of your customers.

Chris Dyer: That's what prospective customers want to hear.

Sarah Wong: It helps to humanize your brand. It puts it in the hands of real people who can relieve relate to whoever is providing that testimonial either based on their industry or be some of the company that they work for.

Produced with Vocal Video