SocialMedia.org Health Member Brad Haller from Mercy

February 28, 2024

Mercy Social Media Manager Brad Haller shares his experience as a member of SocialMedia.org Health.

Video Transcript

Speaker: Brad Haller, Mercy

What have you enjoyed most about your membership in SocialMedia.org Health?

Brad Haller: Hi, my name is Brad Haller, Social Media Manager at Mercy. What I've enjoyed most about our membership with SocialMedia.org Health I think is just the access to so much very relevant information. So by that, I mean just the collaboration with other health systems and counterparts across the nation. I can't tell you how many times we have either changed our policies, or adjusted them significantly enough that we had insight from others who have dealt with similar situations. It's a time saver, too. Gone are the days where we are just out there alone trying to find information. We can solicit ideas and topics, and ways to handle situations from people who have been through the exact same thing before. So it's an invaluable tool for us and we have grown significantly as an organization, because we've had access to that very tailored, very to-the-point information that's relevant to us as healthcare social media people.

Could you describe a time when the community helped you?

Brad Haller: I can't count how many times we've been helped by SocialMedia.org Health here at Mercy. Probably the most recent example would be how to handle Pride Month, when you're a Catholic organization. Acknowledging and, you know, sustaining the dignity of all people is such an important piece of what we do, but we also understand that there is a lot of politics, there's a lot of faith issues surrounding people of different backgrounds and so having the ability to just touch base with and have a full conversation with others in the Catholic health space to see what they've done and how they presented and highlighted their colleagues without getting into some of the nitty gritty or political or landmines that might get a lot of people angry. It's a fine line because you're always going to have somebody that's angry, but you also have somebody who's truly impacted by what you post. So just being able to navigate that fine line and hear from others who have been in that same situation, it's huge. It's a big help for us.

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