Speakers: Craig Root, Chief Commercial Officer - US Group Health, Teladoc Health
Craig Root: Sales Engine really helped us level up our game when it comes to presenting to clients and prospects across all of our different markets. Primarily through the use of storytelling, and their ability to help our sellers take away the key elements of a story, what makes a compelling story, and ultimately, how do you weave better stories into your typical product pitch. Um, the team was ranting and raving about it for many months and years to come following the initial engagement with Sales Engine. And to me what that tells me is it really was a concept in a training that stuck. It was something that all of a sudden changed the way that our reps and our teams were talking about their conversations with clients and prospects, and that was the key takeaways, the ability to weave in better stories and have better command of what it is that we're presenting to our clients and prospects alike.
