Speakers: Dillon Alli, President & CEO, HDMZ
Dillon Alli: We're the leading life sciences communications and growth acceleration company. Our team is pretty diverse in terms of its role and backgrounds in providing those recommendations to clients. We have scientists on staff. We have digital marketers on staff. We have digital developers. Obviously we have strategists and account service folks. We have creatives, but all of us are in the business of communication. And that is like any other skill. The more you practice it, the better you get. And what I really liked about what Sales Engine brought to the table was a disciplined approach, and they broke it down in the way that our team best understands it too scientifically to say this is how we can all be better at communicating, whether it's advice giving to our clients or helping our clients craft the really compelling stories.
