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Sandy Robinson for Sales Enablement Summit San Francisco

August 21, 2024

Video Transcript


Speaker: Sandy Robinson, SVP of RevOps and Enablement, Patra

Sandy Robinson: Hi, I'm Sandy Robinson, Senior Vice President of Revenue Operations and Enablement at Patra.

What will you be discussing at Sales Enablement Summit San Francisco?

Sandy Robinson: At the Sales Enablement Collective Summit, I'm going to be talking about unifying process, methodology, and systems to achieve success. I use a framework called the LIT framework and we are going to have a lot of fun talking about how to best collaborate with revenue operations and enablement. And we're going to get lit.

What nugget of wisdom are you hoping to leave attendees with after your talk?

Sandy Robinson: So if you attend my session, we'll be talking about the LIT framework and this is all around how to combat the forgetting curve and to actually implement sustainable initiatives in your organization. So there'll be actionable steps that you can work through with your different teams in your organization, right when you get back to the office or get back to your home office and start working on it. I imagine you'll have a whole page of notes and be excited about working on this new framework because we are going to get lit.

What aspect of the summit are you most looking forward to?

Sandy Robinson: I am so excited about attending this summit. I'm looking forward to the networking and to learning from other practitioners in the space about the newest trends and the things that they're doing. What I really like about uh these conferences is the practical application and really just meeting people seeing what other people are doing and getting a lot of information that I can apply into my daily life.



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