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Kaitlin Bates for RISE West Speakers Collection

August 14, 2025

Join Caitlin Bates, a pharmacist and Medicaid Quality manager at Arkansas Blue Cross and Blue Shield, as she discusses AI's transformative impact on Medicaid member outreach at Rise West 2025. She will share insights on boosting women's health screening engagement through personalized AI-driven communication.


Video Transcript


Speaker: Kaitlin Bates, Manager, Medicaid Quality, Arkansas Blue Cross and Blue Shield

Please briefly introduce yourself.

Kaitlin Bates: Hi, I'm Kaitlin Bates, pharmacist and manager of Medicaid Quality at Arkansas Blue Cross and Blue Shield.

In a few sentences, what will you be speaking about at our event?

Kaitlin Bates: Join me and Judy Chapel for our session engaging the unreachable, transforming Medicaid member outreach with AI at RISE West 2025. Learn how AI is revolutionizing Arkansas's Medicaid expansion program called AR Home.

What are you most looking forward to at the event?

Kaitlin Bates: I'm excited to connect with you all, and I'm excited to discuss how our AI-driven texting has boosted women's health screening engagement through personalized care.



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