Scott Wright for Virtual Chief Revenue Officer Summit

Speakers: Scott Wright, Head of Sales at Dux-Soup

Scott Wright: Hi there. My name is Scott Wright. I'm the Head of Sales for all of North America for Dux-Soup.

Scott Wright: I've spent the almost the last decade of my life doing lead generation and seeing a lot of success on Linkedin and I've been operating and been a sales development representative and also an account executive, as well as managed sales development representative teams, and other sales teams related. And also have been fortunate to start my own company and business where I manage other people's LinkedIn profiles. And with that, I've been able to consult and work with many different verticals over my years of doing this and seeing success across the board, which is some led to me creating a little bit of a framework that I'd like to share with everybody here at the virtual CRO Summit. My title of my presentation is called Mastering LinkedIn, advanced strategies that deliver sales fast. And in that conversation, I hope to sort of leave you a little bit with understanding the linkedin dialect and understanding how you as a team and you yourself should be operating and managing and owning into LinkedIn a little bit further, regardless of what the environment sort of looks like. Currently as LinkedIn can look like a little bit of a spam place. How can you stand out from the rest of them? And then on top of that, how can you go ahead and turn a networking, social networking platform into a sales related platform? Seeing that linkedin is a social media platform just like Instagram, Facebook or these other tools, how can you sort of approach these in a similar mindset? Seeing that linkedin is not quite email, it's neither phone either. So how can you turn this into being able to get this into sales related conversations while at the same time being able to protect and build your network? That's what I'm excited to cover.