Speaker: Mark Osborne, Founder, Modern Revenue Strategies
Mark Osborne: Hello, I'm Mark Osborne, founder of Modern Revenue Strategies, a number one best selling author and I'm very excited to share some thoughts from my latest book in my upcoming presentation for the group. Your clients are killing your business! and what to do about it. We'll share some modern strategies for revenue growth, how to identify the three types of killer clients that could be killing your business and build some real strategies for growth that will help you build systems to help you overcome and attract more of the right prospects. cccelerate your best opportunities to the sales pipeline and activate your existing clients for fast renewals, larger ups sells and more referrals.
Tell us a little bit about the presentation you'll be doing at Chief Strategy Officer San Francisco
Mark Osborne: I'm very excited for the Chief Strategy Officer Summit in San Francisco. this October where I'll be sharing a presentation built from insights from my latest top number one best selling book, wherein I'll talk about the clients that are killing your business and what to do about it. some specific revenue strategies for growth within this. we'll talk about the 80/20 rule, how 80% of your revenues come from just 20% of your clients and how that's even more important as you think about attracting those right prospects that are going to grow into becoming your best clients, accelerating those best opportunities to the sales pipeline so they can become revenue generating and then activating clients. after that first contract for faster renewals, larger ups sells and more referrals. As part of the process. we'll talk about the three different types of clients that could be killing your business some ways to mitigate that and overcome those challenges to really help you achieve growth.
Tell us something you hope attendees will get out of your presentation at Chief Strategy Officer San Francisco
Mark Osborne: In our session at the Chief Strategy Officer Summit in San Francisco. This October, you're going to walk away with some really actionable insights and ways that B to B growth systems can set you free from the worry about hitting your forecasts free from the conflict that comes between teams that have different priorities as well as free from some of the sort of strife and worry about wondering where to prioritize your activities. We're going to achieve this freedom by identifying systems and strategies that allow us to do a better job of focusing your efforts on those best opportunities within your pipeline and then activating those best customers to generate revenue that lasts and helps you dominate a category.
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