Speaker Intros | AI for Marketers Summit San Francisco

Speaker: Jason Druss

Hi, my name is Jason Druss and I am a senior product marketing manager for video at Adobe, working on Adobe Premiere Pro and Adobe after effects.

At the A I for Marketers Summit in San Francisco on October 24th. I'll be speaking about building narratives for AI products through written and visual storytelling. AI is absolutely revolutionizing the way customers are using our products across B2B and B2C. And it's up to us as marketers to tell, engaging, delightful and entertaining AI stories that allow our customers to discover and use the greatest and latest AI tools that we're implementing into our products. So we're going to be diving deep into practical applications of AI storytelling for marketers. We're going to be looking at what we've done at Adobe on the premiere pro team to tell AI stories with our recent product announcements back in April of 2024. We're going to be exploring future trends in AI and its ability to have major impact on our customers. Most importantly, when it comes to AI storytelling, we're going to be talking about making stories that are responsible, trustworthy and transparent to make sure that our users are absolutely putting their best foot forward as they begin implementing AI in their day to day lives. It's going to be a lot of fun.