Speakers: Rand Fishkin, CEO, Co-Founder, SparkToro
Please tell us your full name, job title, company you work for, what the company does, and your responsibilities at the company.
Rand Fishkin: Hi, I'm Rand Fishkin. I'm the co founder and CEO of SparkToro. SparkToro makes fine audience research software to help people understand the demographics and behaviors of any online audience and then reach them through their true sources of influence.
How would you rate Lavall Chichester performance as a speaker at SparkTogether in 2023?
Rand Fishkin: Uh we hosted an event called SparkTogether in 2023 at Lavall from Growth Skills was one of our speakers and we had extraordinary speakers, telling incredible stories about their experiences in the, in the business and marketing world. But Lavall was perhaps my absolute favorite and, and this is true for many of our attendees as well. The depth and detail he went into with his story, the accomplishments, the ups and downs of his journey, uh how he was able to use data and intuition and insight to build a campaign with several campaigns with incredible performance. Just extraordinary. I'm so excited about Lavall's talk that we actually asked him to come and give it again. That's how good it was.
Would you recommend Mr.Chichester as a speaker at other conferences? What do you think makes his talks unique?
Rand Fishkin: I speak at a tremendous number of conferences and events and youtube videos and podcasts every week. And so I get to see a lot of speakers and Lavall has turned into one of the absolute best. I'm going to be recommending him to a lot of events and organizers that I talk to. If you run an event, you should seriously consider having him join.
Would you recommend brands let Growth Skills use their audience focused approach to Content Strategy / Marketing for their content needs?
Rand Fishkin: When Lavall shared Growth Skills process for helping clients uh achieve their marketing results, it blew my mind. It not just because they, they do a good job on, on the basics and the technical aspects, but because of the creativity and the thoughtfulness that goes into finding uh opportunities that other businesses in the space, other consultants and agencies, other marketing teams would not even consider. It's that creativity. I think that gives a competitive advantage to Grow Skills work. And that's one of the reasons I I would strongly recommend hiring and working with them.
Do you allow Growth Skills to use this video testimonial on their website and in other communications?
Rand Fishkin: Yes, you can feel free to use this, uh, testimonial and all the things I filmed for you here, uh, on your website in any of your communication. Go for it.