Speaker: Rachel Rapoza
Rachel Rapoza: Hi, my name is Rachel Rapoza and I'm a lead product marketing manager at UKG, also known as Ultimate Kronos Group.
What will you be discussing at Product Marketing Summit New York?
Rachel Rapoza: At the Product Marketing Summit in New York, I'm going to be discussing my transition from a product marketing role to a services marketing role and what I've learned along the way.
What nugget of wisdom are you hoping to leave attendees with after your talk?
Rachel Rapoza: I hope attendees will walk away with understanding the differences and the similarities between product marketing and services marketing, as well as why their organization may want to consider a services marketing role.
Which other sessions are you looking forward to at Product Marketing Summit New York?
Rachel Rapoza: I'm really looking forward to all of the sessions at the Product Marketing Summit in New York, but especially excited to hear the go to market strategy session by Harish Peri at Salesforce, as well as the panel session on building a great product marketing team on the second day.
