Alex Babar for Competitive Intelligence Summit

May 10, 2022

Video Transcript

Speaker: Alex Babar, Director of Product Marketing at Legit Security

Alex Babar: Hi I'm Alex Babar I'm the Director of product marketing at Legit Security.

What topic will you be discussing at the Competitive Intelligence Summit?

Alex Babar: I'm going to be presenting a session covering the three categories of competitive intelligence every PMM should know.

What other sessions are you looking forward to watching at the Competitive Intelligence Summit?

Alex Babar: As a product marketer who has used Gong in the past to shine a light on reality, I'm especially excited to see Gong's presentation where they speak about using gong at Gong for enablement.

If you could share one piece of advice to competitive intelligence specialists who are just getting into the industry, what would it be?

Alex Babar: Often you're going to get a lot of pressure about the other vendors that you compete with, but never forget that DIY Non-consumption inactivity are oftentimes the biggest competitors that you face in the marketplace.

Produced with Vocal Video