Jennifer Kehl, Possip VP, discusses response rates in different languages.
And what you can see is, regardless of language preference, the likelihood of responding and engaging with our Pulse Checks™ is pretty similar, right? We see small variations, maybe 2% or 3%. And actually in many cases, it's a bit higher. So, since part of pet's mission is to reduce the barriers to getting feedback from your diverse communities- seeing that response rates are largely the same across these groups is a really exciting finding.