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Food Delivery Customer Stories | OptimoRoute

July 05, 2024

Food delivery companies review OptimoRoute's route planning and route optimization capabilities.


Video Transcript


Speakers: Yvonne S., Outreach Manager, Blue Mountain Action Council. Phil M., Logistics Manager, Clover Food Lab. Dan F., Foodbank Manager, Wandsworth Foodbank. Frank R., Owner, Miracle Meals

How did you plan routes before OptimoRoute?

Frank R.: Before OptimoRoute, I was literally logging on the Google Maps every day trying to figure out how to calculate these addresses. Being new to the meal prep industry, I had no idea how this worked. Google Maps only would also allow you 10 different addresses. So as we started growing, I was trying to open up different pages, trying to calculate each address and every time I thought I had it down and the route was easy, we'd get a new order. I'd plug it in and be all over the place. So then I'd have to kind of just look at the map in my head, reroute how I was going to do everything and this was taking me hours. So thankfully with OptimoRoute I no longer have that issue. It's so easy. Actually my website designer on the back end was able to use the API which I honestly don't know much about. But as orders come in, it goes right into OptimoRoute, calculates and optimizes the route for us and the work is done.

Why did you chose OptimoRoute?

Frank R.: My delivery drivers love it. My customers are getting unbelievable feedback from them that they can see exactly where their delivery is. You know, if they're out running errands, they can kind of schedule their day accordingly to make sure they're home and can put their food in the refrigerator. Couldn't be more pleased. So I highly, highly recommend OptimoRoute for your delivery route service.

How has OptimoRoute helped you?

Phil M.: It's been super intuitive. So I guess training has been a huge, huge, huge time saved. So I mean, when I came on it, maybe it took me a day or two to learn the system, it's super, super user-friendly. But I'd say one of the biggest things would be customer satisfaction. So if we're able to kind of look at customer reviews and kind of review our delivery and see, you know, in real time, like, hey, we just made a delivery two minutes ago and it got a one star. Why? You know, was the product damaged? Was the order not complete? Was it at the wrong address? It kind of lets us see kind of in real time and we can flag those deliveries that the customer isn't satisfied with and try to rectify it as soon as possible.

Yvonne S.: Being in charge of logistics over at our food bank, some of the favorite things for me on OptimoRoute are being able to see where my drivers are throughout the route so that I can troubleshoot as I get client calls. I also enjoy the feature of being able to split routes between drivers and also the ability for orders to be marked completed or failed, just so it helps me see who's home for deliveries or not.

Dan F.: Speed and flexibility are really both important to us. As an organization, we need to be able to respond quite quickly. When we receive a referral to be able to deliver some emergency food, we need to be flexible where other things come up, how things change and we need to adapt. And so OptimoRoute gives us the tools to be able to do, that takes a lot of the thinking space out of the equation and just enables us to come up with a solution that we know we can trust.



Produced with Vocal Video