Martina Havrlent

Speaker: Martina Havrlent, Director Product & Customer Marketing, EVBox

Martina Havrlent: Join me and my fellow panelists as we share our review on customer marketing and its role. I'll talk about my experience with building a customer marketing function at EVBox, a scale-up offering complex technical solutions with a diverse customer base and a go to market strategy that is a hybrid of partner-led and sales-led.