Speaker: Jyoti Mahtani, Founder, Simply Snu
Jyoti Mahtani: Hi, I'm Joyti um, I'm in the process of starting, uh, my Clean Beauty brand. Thanks to Amy. I've actually been wanting to start this for decades, but I just didn't know where to start and the thought of it was just very overwhelming. Um, working with the accelerator program has really given me a road map and it's really helped me to step by step, um, make the moves necessary to get where I wanna go. Uh, working with Amy has been amazing. She is patient. She's kind, she's, she's just there when you need her. Uh, she really has a rolodex of contacts and a world of information to share. Uh, she's open, she's always available and, um, she really is, um, uh, been amazing and I, I, I'm excited for this process.
Jyoti Mahtani: working with Amy is, has almost been like having a partner in this process. We have hand holding. She's, she's gentle, she's warm. She's tough when she needs to be and she really gives you a lot of accountability. She pushes you. She, um, you know, I don't think without her, this germ of an idea would have gotten to where it has, um, a as of now, um, she really does give you guard rails.
Jyoti Mahtani: Uh the best part of this process has really been support, uh support from Amy, um and also from other people in the process, um doing the program that are going through the same things and, you know, it's really nice bouncing ideas off each other and, and going through this together.
Jyoti Mahtani: Before the program, I think everything I did relating to my brand was very haphazard. Uh It didn't really, I didn't really have a rhyme or reason. There was no plan, it just didn't uh sometimes make sense um through the program and the step by step process, I really um have concrete goals, tools and steps that I need to take to get where I need to go.
