Speaker: Mikael Schachne, VP Telco Market
The launch of bics.com. Why is it important?
Matteo Gatta: Hello, a big welcome to the EMK community, which is a driving part of BICS.
Matteo Gatta: Well, in the age of hyper connectivity, a website is the very first entry point for those who don't know us. And it's really crucial for EMK having led this important improvement for BICS because it's actually the basic virtual business card and she'll explain very quickly what bics is about. I went through the website before the launch and after the launch again. And I think I really like it because it brings really what we do in a quick overview.
Matteo Gatta: And I think it's, it's an important aspect of our strategy in the enterprise and digital enterprise market.
Mikael Schachne: So the website is really the showcase of our company. It's really key to give a strong impression on it and also facilitate obviously access to the right information.
Mikael Schachne: So personally, I find it quite effective and easy to navigate, giving a very powerful image in terms of a large product offering. And also it's quite clear and complete. So it's also making the right balance between our solution for both the telco and the enterprise market. And I believe that our customers and
Mikael Schachne: We also saw over the years, a rise on lead generation through our website. So it's very important to keep on tracking performance and keep also enhancing our SEO.
Grégoire Meunier: in our fields like we are and the websites like designed fully, fully match our mission, you know, to provide top notch user experience. So and, and also super cool solution. So what I, what I love the most is the way it's uh user friendly, the navigation, it's very easy. It's with the company values as well. It's like being innovative customer focused. So in the long run, I think it will help a lot to reach more folks to keep the customer happy and it will help us grow.
Peter De Bruycker: Now, if I look in how the new website is built up on the technical from a technical point of view, we've done it quite well and that will lead into a higher ranking and higher visibility for our organization. Now, it's not only related to high visibility. It also means we become more credible and more trustworthy when you are in
Mikael Schachne: So I wish you a great team building and obviously also a lot of fun, see you soon.
Matteo Gatta: as reduce our cost to serve. Enjoy our offside and we shall meet again.
